Strategic Advisor · Inflection Point Architecture

When the model breaks,
I help you build
the next one.

I work with founders and executive teams navigating inflection points — when market forces, demographic shifts, or emerging technology demand more than incremental change. I help you see the path forward and build the operational infrastructure to execute it.

Martha Underwood, Strategic Advisor
"The organizations that survive are not the most efficient. They are the most structurally prepared for change."
— Martha Underwood

The Inflection Point
The regulatory landscape shifts.
Technology reshapes your industry overnight.
Your brand positioning no longer matches reality.
Revenue stalls. Cultural fractures emerge.
Most leaders hesitate. I don't.
I diagnose the structural problem, reframe the strategic narrative, and design the operational blueprint to move you forward.

What I Do

Strategic architecture for
non-incremental moments.

This is not surface-level consulting. I design the systems and structures your organization needs to execute a fundamental shift.

01
Strategic Repositioning
When your messaging, model, or market no longer align
When what you're saying no longer matches what you're doing — or what the market needs — the problem isn't your marketing. It's your structure. I rebuild the architecture underneath.
  • Brand architecture rebuild
  • New revenue stream identification
  • Differentiated positioning clarity
  • Narrative aligned with economic reality
02
Enterprise AI & Technology Strategy
When new technology changes the rules
AI is not a tool you bolt on. It's a structural shift requiring new governance, new workflows, and new thinking. I design enterprise adoption strategies that are responsible, executable, and built for your organization — not a template.
  • Enterprise AI adoption strategy
  • Responsible AI governance frameworks
  • Cross-department operational playbooks
  • Technology-to-business system translation
03
Inflection Point Advisory
When you sense change but cannot yet see its structure
This is the work most consultants avoid — the space before the clarity arrives. I specialize in exactly this moment: diagnosing structural risk, mapping pivots, and building execution roadmaps when the future is still forming.
  • Structural risk diagnosis
  • Strategic pivot mapping
  • Execution roadmap development
  • Macro trend translation into business decisions

How I Work

Four phases.
One outcome: execution.

Phase 01
Structural Diagnosis
Deep audit of positioning, revenue, operations, and risk exposure. I find what's actually broken — not just what's visible on the surface.
Phase 02
Strategic Architecture
A clear strategic thesis for the next phase of growth. Not a list of options — a definitive direction with the reasoning to align your leadership team.
Phase 03
Operational Infrastructure
Governance models, revenue frameworks, AI playbooks, brand architecture — the systems your organization needs to actually execute the shift.
Phase 04
Executive Alignment
Ensuring your leadership team can carry the strategy forward. Change fails when it's theoretical. I build it to run.
This is not surface-level consulting. This is structural redesign.

Why Me

I see patterns
others miss.

I operate at the intersection of domains most advisors treat as separate — technology, regulatory structure, demographic change, revenue architecture, and organizational psychology.

I don't simply advise on trends. I design the systems that respond to them.

As Founder & CEO of Prismm Inc., I've navigated every stage of this work from the inside — closing a major regional bank as a first enterprise client, raising institutional capital, filing patents, and building infrastructure in a category that didn't exist. I've lived what I teach.

I'm also a published author. The Death of Deposits maps the $124 trillion wealth transfer challenge facing financial institutions — and what structurally prepared organizations are doing about it.

Technology
Regulatory Structure
Demographic Change
Revenue Architecture
Organizational Psychology
Martha Underwood

Who I Work With

The right fit matters
as much as the work.

  • Founders at scaling crossroads
  • CEOs navigating industry disruption
  • Executive teams facing demographic or technological shifts
  • Organizations whose model is under pressure
  • Leaders who sense change but need clarity on structure
Not the right fit
If you want affirmation, I am not your consultant.
If you want the blueprint for what comes next, we should talk.
Engagement Models
Executive Strategy Intensive
Half-day or full-day deep-dive. Diagnostic, strategic thesis, and clear next actions in one high-intensity session.
90-Day Inflection Point Engagement
Full four-phase process — structural diagnosis through executive alignment and operational infrastructure build.
Fractional Chief Strategy Advisor
Ongoing strategic presence inside your organization. A senior voice at the table without a full-time hire.
Enterprise AI Strategy & Governance
End-to-end AI adoption design — strategy, governance framework, and operational playbooks built for your team.

Work in Practice

What this looks like
in the real world.

Strategic Repositioning
From DEI Consultancy to Cultural Cohesion Leader
Repositioned a consulting firm out of a crowded, commoditized category by introducing Generational Intelligence as a proprietary framework. The shift created clear differentiation, premium positioning, and unlocked three distinct revenue streams that didn't exist before.
Result → Clear differentiation · Premium pricing · Three new revenue streams
Enterprise AI Strategy
Enterprise AI Implementation in 60 Days
Developed and implemented an enterprise AI adoption strategy for a major nonprofit — delivering a responsible AI operational playbook deployed across seven departments. Built in 60 days, structured for long-term governance.
Result → Responsible AI framework · 7-department rollout · 60-day delivery

Work With Martha

You don't need more information.
You need clarity.

Book a strategy session and let's map the next structure of your organization.

Schedule a Strategy Call
Martha Underwood
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